How can colors boost your email engagement

Color is one email marketing tactic, which creates a positive brand experience. And, with customers deciding within 0.05 seconds, marketers need to use the …

Commit these 4 mistakes and see a dip in the readers

Even years back, the building blocks of a successful email campaign was an email list because unknowingly you have invested in the list. The wisdom still holds true …

Email marketing and feedback – two sides of the same coin

Complaints are the most hated thing-especially when it is regarding the email marketing campaign of your company. Within a fraction of seconds your newsletter can go …

Email validation to validate emails and eliminate bounces

Email Marketing is known to be one of the best direct marketing methods out there. It will get the results you are looking for whether you are trying to promote a …

The importance of email list hygiene

Surprisingly, hygiene is a concept that is not only applicable in humans, but also even when it comes to emails. For businesses, in the past years, email marketing …

3 free email templates to boost your B2B sales

For B2B marketers, life is not smooth because the world is against you! The world is against your business practices and not against you. The B2B industry has …